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About The Client

Boutique Firm
Boutique firm focused on board-level placements
Solutions
Interim Management & Exec Search solutions
Founder-Led Business
Founder-led Business

The Challenge

Williams Bain were looking to outsource their marketing due to a lack of online presence. With their target audience being very senior and corporate, they were keen to ensure positioning was top-level. They were challenged by:

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Creating value-add Content

Graph

Building out regular cadences and campaigns

Branded materials

Creating a suite of branded sales materials

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Building segmented data lists

The Solution

Through a partnership with Williams Bain and our LITE marketing solution, we were able to deliver:

Team of Marketers

Dedicated team of marketers across inbound, outbound and design

Social media

Overall Social Media and Content Management

Branding

Plenty of content, including podcasts, newsletters, how-to videos and custom animations

Outbound

Support maximising usage of their tech stack

The Results

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New content

Inbound leads through regular content

Savings made

Outbound placement produced off the back of content

Social media engagement

Social media engagement up by 1,000%

New business meetings

Produced new guides and whitepapers

Mark Kitchen
Mark Kitchen

Founder

"We’ve retained their services for over 5 years and they are a huge benefit to my company"

 

Looking to outsource your marketing agency who knows recruitment?